About R2 Marketing

R2 Marketing is not a traditional marketing agency. As a freelance consultant with broad strategic experience, R2 Marketing is able to help you identify your goals, and assemble the appropriate talent for your specific needs. R2′s network of data specialists, creatives, strategists, operations talent and online specialists bring expertise to the table only when it is needed, saving the client from paying for unnecessary overhead.

About Robyn Ryan

Robyn has more than 20 years experience in various aspects of marketing both on the client and agency sides of the industry.

Most recently she was Senior Director of Marketing for Hard Rock Hotel & Casino in Tulsa, Oklahoma, a property owned by the Cherokee Nation. In this role, Robyn led the brand transition to Hard Rock while also managing all marketing aspects of a $150 million expansion project and the day-to-day marketing operations of a casino with 1,400 machines, 25 table games, four food outlets and three entertainment venues. The expansion project added: a 19-story hotel tower with an additional 350 rooms and suites, a casino with 700 additional games, a high limit area, a bar and nightclub, a 19th floor fine dining restaurant, and 23,000 square feet of convention space.

Robyn has also served as Corporate Director of Marketing for Cherokee Nation Entertainment where she managed all marketing functions for the seven Cherokee Casino properties including database, direct mail, advertising, promotions and players club. She was the marketing lead on the enterprise-wide conversion from Bally’s CMP to the IGT Advantage system.

In addition to her casino experience, Robyn has worked with non-profit organizations and political candidates as a direct marketing fundraiser. This experience can bring a unique perspective to challenges that organizations are facing today. This perspective is also complimented by her for-profit experience on both the agency and client sides as a marketer.

Casino Experience

  • Hard Rock Hotel & Casino, Tulsa
  • Cherokee Nation Entertainment
  • Harrah’s Metropolis Casino

Agency Experience

  • Martin Direct (a subsidiary of The Martin Agency)
  • Malchow Adams and Hussey
  • Strategic Marketing Solutions

Past Clients – Commercial

  • Marriott’s Residence Inn
  • Bank of Baltimore
  • Bank One
  • Mercedes Benz of North America
  • Barnett Banks

Past Clients – Fundraising

  • Defenders of Wildlife
  • Human Rights Campaign
  • Coalition for the Homeless
  • WNET-13
  • Clinton/Gore 1996 Reelection
  • American Red Cross in Greater New York